Why Most Business Podcasts Never Generate Clients

In this episode, Darrin pulls back the curtain on what actually works in podcasting after 12 years in the trenches, and he shares some of the lessons most podcasters learn the hard way. He covers what separates shows that grow from the ones that fail, some of the mistakes hosts keep making with their content and guests, and how to think about a podcast as a long-term business asset rather than a short-term content play. Whether you are launching your first show or trying to figure out why your show isn’t gaining traction, this conversation is packed with actionable strategies you can implement immediately to turn your podcast into a revenue generating machine.